Turning Disruption into Dominance: Why Phorest is Your Strategic Partner for 2026
Phorest is a proud sponsor of Serious Business® 2026.
At Serious Business®, we are leaning into the "Shock" of an industry where the landscape is constantly shifting. Disruption can be disorienting, but it is also an invitation to look deeper. In the rubble of old systems, we find the "Awe"—the quiet resilience and high-tech innovation that allow a salon to thrive while others are simply trying to survive.To find your footing in 2026, you need more than just a booking tool; you need a growth engine. This year, we are proud to spotlight our sponsor: Phorest Salon Software.The Antidote to Disruption: Marketing That Works While You Sleep
Industry "Shock" often manifests as empty chairs and unpredictable schedules. Phorest was built to provide the "Awe" of a packed appointment book through the industry’s most sophisticated marketing suite.The data speaks for itself:· 38% more rebookings through your own custom-branded booking app, making your salon the first thing clients see on their phones.· 69% fewer no-shows with integrated deposit protection, ensuring your time—and your team's energy—is always respected.· $36,000 in additional revenue per quarter on average for U.S. salons using Phorest’s automated SMS and email marketing tools.Cultivating Awe with the TreatCard® Loyalty Program
In times of uncertainty, your current clients are your most valuable asset. Phorest’s signature TreatCard® is the largest loyalty system in the industry, designed specifically to boost retention without devaluing your services with "price slashing."By rewarding clients with "treats" (services or products they’ve never tried before), you create a cycle of discovery and delight. Research shows that 25% of clients who receive a treat will come back to pay full price for that service in the future. It’s not just a points card; it’s a strategy for long-term resilience.Innovation as Your Secret Weapon
Serious Business® is about staying "wide open" to what is possible. Phorest continues to lead the way with the new Phorest Ads Manager, allowing you to run high-performing social media campaigns directly from your software. No more guessing at ROI—you can track every ad dollar spent right to the register.Plus, with the upcoming launch of PhorestAI, you’ll have access to tools that simplify the "mental mess" of administration, allowing you to stay present in your role as a leader and visionary.Ready to find the Awe in your business operations? Don't let the ground shift beneath you without a plan. Discover how Phorest can help you "Thrive" by booking a personalized demo today.Master your metrics and fuel your growth:
